Branding and Identity

Branding and Identity Design

It's surprising to find that many companies don't really know how to define what branding is -- let alone defining their own brand and niche identity. Consumers make assumptions all the time, especially online.

A brand is an icon that resonates a feeling or an understanding of your organization. More directly, it's what your customer's first impression will be while sizing you up. Your brand is something more than a name and symbol it's something that also evokes a memory, a familiarity. Where Red Olive steps in is through our refined design and marketing techniques.

Red Olive^®

Logo design is a major contributor to brand and company identity. Our team of graphic designers have brought many fresh new logo looks to local and national business regions in Utah and beyond. Just in the same vein as our graphic design standards we can both create a new logo from the ground up or simply update the old tired design to encapsulate the look that you feel fits your company culture and brand ideals.

With that said, it's important that a proper marketing campaign is coupled with any new brand change. And really, every facet of our design service is both girder and beam in constructing a branding campaign. For instance, a search engine optimization plan could potentially be a indirect vessel to communicate your brand, or laying down great copy on your site could the tone of how you appeal to your prospective client. In any case, Red Olive has the tools and faculty to do this. Look to these services which will directly relate your name and icon to your customer:

Request a Quote View Portfolio